Delaware Business Insurance Update from CNC Insurance Associates Inc. "Robo Advice, Millenials Love It!" 2-29-16
As the young generation of business owners emerge, their use of Robo-Advisors is booming. The Millenials are very comfortable using algorithmic robots to get advice on just about everything. Financial advice is now common place. You don't have to look to far to find computer based financial services that business owners can use. But what about insurance and risk management? Well, the Millenials are demanding that the insurance industry get in the game. They are looking for "Robo-Advisors, to help them learn about insurance and "advise" how to buy the right policies and save money. Basically , they are describing the role of the insurance agent. However the Millenials would rather use Robo-advisors, to learn and then go find an agent to purchase when they are ready. This process is all based on the younger generation's adversion to being sold. So attention all agents out there, be part of their learning process and be ready when the young business owners come in to buy. They are changing the whole sales paradigm. Until next time be careful out there.
G. Kevin Nemith, President of CNC Insurance Associates & The Small Business Insurance Center
Serving DE, MD, NJ, PA, & VA.
www.cncinsurance.com
www.bizinsurancetv.org
G. Kevin Nemith, President of CNC Insurance Associates & The Small Business Insurance Center
Serving DE, MD, NJ, PA, & VA.
www.cncinsurance.com
www.bizinsurancetv.org